PPC Intern (Performance Marketing Intern)
Về công việc
Trách nhiệm chính
- Assist in setting up and managing paid advertising campaigns across Google Ads, Meta Ads, and other relevant platforms.
- Monitor campaign performance, budgets, and key metrics such as CPC, CTR, CPA, and ROAS.
- Conduct keyword research, audience research, and competitor analysis to support campaign planning.
- Assist in optimizing campaigns based on performance data and guidance from the team.
- Check campaign settings, ad links, and tracking parameters before campaign launch.
- Collect, analyze, and organize campaign performance data.
- Prepare weekly and monthly performance reports using Excel, Google Sheets, and Looker Studio.
- Identify performance trends, issues, and opportunities for campaign optimization.
- Assist in checking conversion tracking and campaign data across advertising platforms and GA4.
- Research advertising angles, competitor creatives, and relevant content trends.
- Support the development of ad copy and creative recommendations.
- Coordinate with the creative team to ensure advertising assets meet campaign requirements.
- Review ad creatives and copy before campaign launch.
- Work closely with PPC Specialists and the Digital Performance team to support daily campaign operations.
- Participate in campaign reviews and internal discussions to learn about optimization strategies.
- Develop the ability to analyze campaign performance and translate data into actionable recommendations.
- Proactively complete assigned tasks, communicate progress, and flag potential issues or delays.
Yêu cầu
- Basic knowledge of Google Analytics 4 (GA4) and Google Tag Manager (GTM).
- Familiarity with Looker Studio or other reporting tools.
- Experience with digital marketing projects, internships, or personal campaigns.
- Interest in data analysis, advertising optimization, and customer acquisition.
- Yêu cầu bằng cấp (tối thiểu): Cao Đẳng.
- Yêu cầu giới tính: Nam/Nữ.
- Chức vụ: Thực Tập Sinh.
Mức lương
- Mức lương: Thỏa thuận
Phúc lợi
- Internship allowance based on experience and company policy.
- Hands‑on experience managing digital advertising campaigns across multiple industries and markets.
- Structured training and guidance from experienced PPC Specialists.
- Exposure to Google Ads, Meta Ads, campaign optimization, analytics, and reporting.
- Career development opportunities and potential consideration for a full‑time Junior position based on performance.
- Annual company trips, team‑building activities, birthday celebrations, and other company events.
Thông tin khác
- Hình thức làm việc: Toàn thời gian
- Ngành nghề: Digital Marketing,Trade - Brand - Product Marketing
- Yêu cầu bằng cấp (tối thiểu): Cao Đẳng
- Yêu cầu giới tính: Nam/Nữ